The ShoppingFeeder Story
ShoppingFeeder was created by Kevin Tucker, an e-commerce expert and the founder of PriceCheck, one of the world's largest shopping and price comparison platforms serving millions of users across multiple countries.
Through years of working with online retail clients at PriceCheck, Kevin noticed a recurring problem: many retailers were under-performing because they struggled to manage product data across multiple marketing channels. Each channel had different requirements, formats, and best practices - and most merchants simply didn't have the tools or expertise to optimize their presence everywhere.
ShoppingFeeder was born to solve this problem. We built a platform that takes the complexity out of multi-channel selling, allowing merchants of any size to compete effectively on Google Shopping, Amazon, Facebook, and hundreds of other channels.
Our Journey
- 2014 - ShoppingFeeder founded
- 2015 - Launched Shopify integration
- 2016 - Expanded to WooCommerce & Magento
- 2018 - Reached 10,000 active merchants
- 2020 - Launched AI-powered Magic Categories
- 2022 - Introduced Dynamic Discounting
- 2024 - Serving 20,000+ merchants globally
What is ShoppingFeeder?
ShoppingFeeder is a comprehensive feed management solution trusted by online retailers worldwide for over a decade. Our platform's powerful features make it easy for you to structure your product data and push your products across thousands of relevant channels - from Google Shopping and Amazon to regional marketplaces and affiliate networks.
Connect your Shopify, WooCommerce, Magento, BigCommerce, or other e-commerce platform in minutes. Our system automatically syncs your products, optimizes your data using AI-powered tools, and distributes your catalog to the channels that matter most for your business.
Managing your product data well means more reach, better inventory management, improved decision-making, and ultimately, more conversions and value for your business. That's why 20,000+ merchants trust us with their multi-channel strategy.
Why Do You Need Feed Management?
To build a successful e-commerce brand, you need to promote your products everywhere your customers are shopping. This means listing on marketplaces like Amazon and eBay, price comparison sites like Google Shopping and PriceCheck, social commerce platforms like Facebook and Instagram, and affiliate networks.
Here's the challenge: each channel has specific requirements for your product data. Google needs certain attributes, Amazon requires different fields, and Facebook has its own specifications. Managing this manually is time-consuming, error-prone, and nearly impossible at scale.
ShoppingFeeder solves this. We automatically format your product data to meet each channel's requirements, use AI to categorize and optimize your listings, and keep everything synchronized in real-time. You get detailed analytics on clicks, conversions, and revenue across all channels - making multi-channel marketing simple and profitable.
Connect to 1,000+ channels including:
Why Merchants Choose ShoppingFeeder
After 10+ years serving the e-commerce community, here's what sets us apart
Proven Track Record
Over a decade of experience means we've seen it all. Our platform has evolved through countless Google algorithm updates, marketplace policy changes, and industry shifts - so you don't have to worry.
Real Human Support
We're not a faceless SaaS company. Our team includes e-commerce experts who understand your challenges and provide hands-on help when you need it - from onboarding to optimization.
Built for All Sizes
Whether you're a small shop with 50 products or an enterprise with 500,000 SKUs, our platform scales with you. Flexible pricing means you only pay for what you need.
Trusted by Merchants Worldwide Since 2014
For over a decade, retailers of all sizes have relied on ShoppingFeeder to power their multi-channel growth
10+ Years
Trusted platform serving merchants since 2014 with proven reliability and expertise.
20,000+
Active merchants from startups to enterprise retailers use ShoppingFeeder daily.
$1B+
In merchant sales facilitated through our platform since launch.
1,000+
Global channels including Google, Meta, Amazon, TikTok, and regional marketplaces.
Start Your Free 14-Day Trial
No credit card required. Set up in under 5 minutes.
Join 20,000+ merchants who have trusted ShoppingFeeder for over 10 years. Connect your Shopify, WooCommerce, Magento, or BigCommerce store to Google Shopping, Facebook, Amazon, and 1,000+ channels. Our team provides hands-on onboarding to ensure your success.
- ✓ Instant connection to major platforms
- ✓ AI-powered feed optimization
- ✓ Dedicated support from e-commerce experts
